March 15, 2004
PRESS CONFERENCE IN
IMMOKALEE -
HUMAN RIGHTS LEADERS JOIN BOYCOTT
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He added, "We publicly call on the CEO's, the boards of directors and the major investors in these leading [food] companies to guarantee that their supply chains adhere to the highest standards of respect and responsibility for workers rights." |
 Francisca Cortez of the CIW followed, describing in compelling detail the reality of life as a farmworker in Immokalee, and concluding her remarks by identifying three of the fundamental rights as defined by the United Nations Universal Declaration of Human Rights (the little blue book that she is holding at the podium) that are systematically violated in Florida's fields -- the right to organize, the right to a decent wage, and the right to work free of slavery. |
 Next was Bishop Thomas Hoyt, President of the National Council of Churches. Bishop Hoyt was equally strong in his presentation, declaring that the CIW's campaign is a "wake up call" to all us -- to the agricultural industry, to the religious community, to the media, and to consumers generally, saying, "This is an historic moment – a sacred moment when each and every one of us is called to decide: will we use our power to put an end to exploitation or will we hide ourselves among what Dr. King called the “fraternities of the indifferent?” |
 Rev. Noelle Damico read excerpts of a statement from Clifton Kirkpatrick, Stated Clerk of the Presbyterian Church (U.S.A.): "We are particularly concerned with the role Yum! Brands has played, or more accurately, has not played in this situation. As a purchaser of tens of millions of pounds of tomatoes, Yum! benefits by being able to purchase these tomatoes cheaply on account of the poverty wages earned by farmworkers. As such, we believe that Yum! Brands has a clear moral responsibility to take leadership to assure just working conditions and compensation for the very persons who provide the products which are at the heart of its operation. Any corporation which benefits through the exploitation of others is gravely implicated in such exploitation and has a moral and ethical responsibility to end that exploitation. Mr. Novak, as the CEO of the largest fast-food company in the world, we need your leadership. We sincerely hope that by its words and actions Yum Brands! will join with farmworkers and its tomato suppliers to create just working and living conditions that promote human well-being " |
 Lucas Benitez of the CIW followed Rev. Damico, drawing clear and compelling connections between Immokalee's poverty and Taco Bell's fast-food profits. "There is a very simple reason that brings us all here today: Quite simply, we are all disgusted that violations of human rights keep happening here, here in the United States" he said. "Behind the shiny and happy images of Taco Bell commercials on TV is the reality of the farmworkers who contribute to the fast-food giant's businees and wealth with their sweat and with their blood." |
 Finally, President Mary Robinson spoke. Quoted in the Palm Beach Post, she said, "This is a real human rights issue -- a fundamental human rights issue," said President Robinson. "I'm very aware that there are many people working at Yum who would be proud of their company." But, she continued, they might do well to visit Immokalee, to "go out at four in the morning at the start of a working day" and see the horrendous conditions workers must suffer. Then, she said, the company might reexamine its "purchasing strategy" that relies on the cheapest of labor. Yum has "great purchasing power and they use it to buy the cheapest products, and the burden of that is falling on the workers," she said. |
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